Top 5 Sports Apps Performance in Australia Q4 2022

In the fourth quarter of 2022, the top 5 sports apps in Australia displayed diverse trends in weekly downloads, revenue, and active user metrics. Here's a closer look at their performance.

betr - Racing & Sports Betting saw a notable surge in weekly downloads early in the quarter, peaking at around 115K in the week of October 24. However, this initial momentum waned, with downloads declining to approximately 1.4K by the end of December.

Sportsbet - Online Bookmaker experienced fluctuating download numbers throughout the quarter. Downloads peaked at about 77K in the week of October 31 before decreasing to around 9K by the final week of December. Weekly active users showed a similar pattern, peaking at approximately 249K in late October and then stabilizing around 185K by the end of the quarter.

Kayo Sports demonstrated consistent revenue generation, with a peak of around $531K in mid-October. Downloads saw a significant peak at 42K during the same period but dropped to about 17K by the end of December. Weekly active users remained relatively stable, averaging around 330K throughout the quarter.

The FIFA Official App experienced a dramatic increase in downloads, particularly in November, when it peaked at approximately 77K. Active users mirrored this trend, peaking at around 56K in the same period before dropping to about 4.6K by the end of December.

Lastly, TAB – Racing & Sports Betting showed a significant spike in downloads at the end of October, reaching around 34K. This was followed by a decline to about 3.1K downloads by the end of December. Active users saw a peak of approximately 63K in late October and then stabilized around 49K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower.